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New Collaboration to Bring AR to Medical Imaging for Interventional Space

By MedImaging International staff writers
Posted on 05 Dec 2022
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Image: New collaboration seeks to advance precision care through intuitive visualization, remote collaboration and evidence-based insights (Photo courtesy of MediView)
Image: New collaboration seeks to advance precision care through intuitive visualization, remote collaboration and evidence-based insights (Photo courtesy of MediView)

GE Healthcare (Chicago, IL, USA) and MediView XR, Inc. (Cleveland, OH, USA) have entered into a collaboration to integrate medical imaging into mixed reality solutions through the development of the OmnifyXR Interventional Suite System. MediView’s current technology platform leverages spatial computing and mixed reality, united with medical imaging in combining augmented reality visualization, seamless remote collaboration and evidence-based clinical insights. The collaboration between the two organizations brings together MediView’s expertise in 3D augmented reality medical visualization, surgical navigation, telecollaboration capabilities and procedural data insights to enhance and simplify clinical decision making along with GE Healthcare’s interventional imaging technologies, digital infrastructure, data analytics, and clinical decision support capabilities.

There is a growing focus on streamlining and optimizing clinical workflows and enhancing ergonomics among clinicians utilizing medical imaging. The OmnifyXR solution provides a heads-up, augmented reality display of interventional x-ray imaging systems using Microsoft’s latest HoloLens technology. The solution integrates multiple holographic displays of live imaging to help improve ergonomics regardless of working position and features 3D volume for improved anatomy visualization to help clinicians better assess complex anatomies and inform clinical decision making. The solution also features remote collaboration, enabling clinicians to partner from a distance, train, proctor and facilitate collaborative care. GE Healthcare and MediView will co-market the solution and will explore opportunities for joint go-to-market efforts, with an initial market launch in the US and global expansion planned for the future.

“We are thrilled to advance our strategic collaboration with GE Healthcare by co-developing and creating the interventional suite of the future - one that is designed to improve ergonomics, with natural interactions for optimized workflow and facilitates care team collaboration. The physician is empowered to simultaneously interface with virtual monitors, holographic 3D anatomy, and remotely collaborate with colleagues around the world,” said Mina Fahim, President and CEO of MediView. "Utilizing GE Healthcare’s exceptional imaging and MediView’s expertise in real-time augmented reality visualization and navigation, we’re proud to together launch one of the largest deployments of augmented reality in healthcare to-date and grow clinical adoption of innovative extended reality solutions.”

“Augmented reality in imaging is key to improved visualization of anatomy and enhanced user experience. Our collaboration with MediView demonstrates our commitment to advancing the delivery of precision care by expanding the capabilities of our own imaging guided systems through an open architecture and the integration of promising and complementary technologies, like OmnifyXR Interventional Suite, into clinical workflow. Together, we can help clinicians use image guidance technologies to their full potential in order to help in the delivery of high-quality patient care,” said Arnaud Marie – General Manager for Global Interventional at GE Healthcare.

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